Pedro Hernandez

A viral video can put a small business on the map. Just look at how a cheeky video from Dollar Shave Club helped turn the Los Angeles-based startup into a multi-million dollar business. Rich DeSimone, creative director at the EGC Group, a New York-based digital marketing company whose clients include Canon, Brother, and Thomson Reuters, […]

Got a few minutes to kill? Why not hone your small business IT skills? The new Spiceworks feed, available in a new mobile app and on the company’s community site, can help small business IT pros and administrators of practically every stripe stay on top of the latest developments affecting their both industries and their […]

Why venture to foreign markets when making your mark as a local small business owner is challenging enough? Just the thought of dealing with export laws, multiple currencies, and language barriers can make the idea of expanding beyond one’s local market a non-starter. The problem with that line of thinking is that your best potential […]

Nothing derails an otherwise productive day like an empty ink cartridge interrupting an important print job. A last-minute dash to the local office supply store, not to mention the high cost of printer ink, compounds the misery. “The cost of ink and the frequency at which [small business owners] replace ink are their two biggest […]

Ariba is SAP’s business-to-business (B2B) sourcing and procurement software and buying network. Each day, the cloud-based platform handles billions of dollars’ worth of transactions as enterprises stock up on supplies, buy new equipment, or seek suppliers for new projects. Eric Self, global vice president of seller account management at SAP Ariba, readily admits that Ariba […]

Want to drum up some business? Good word of mouth is undeniably crucial, but in this day and age, a solid online presence is just as important, according to a new study from Vistaprint. Yes, the business card people are also interested in how consumers and small businesses engage with one another online. See, while […]

Infusionsoft, the well-known small business sales and marketing software platform, recently added a new feature called Email Builder to its suite of sales, marketing and customer relationship management (CRM) software. Infusionsoft Email Builder is part of Chandler, Ariz.-based company’s strategy to help small businesses not only survive their first few years, but also thrive, said […]

Starting and successfully running a small business is challenging enough. Now consider the prospect of losing it all simply because something fell through the cracks, and you ran afoul of stringent industry regulations. That’s a bitter pill to swallow. Small businesses that operate in regulated industries—manufacturers of consumer goods, biotech, or medical technology firms to […]

Sometimes turning 40 can precipitate an existential crisis. Not so for Acer, a company due to hit that milestone on August 1. Kicking off an early celebration, the Taiwanese electronics company gathered the tech media in New York City for an event on April 21 to show off its new products. Acer took the wraps […]

FotoSwipe, the popular and well-regarded photo-sharing app for Apple iOS and Android devices makes it trivially easy to transfer full-resolution pictures and videos between smartphones and tablets. And now, you can move images from your mobile devices to desktop computers with the swipe of a finger. If you’re not familiar with the FotoSwipe app, here’s […]

Hewlett Packard Enterprise (HPE) has launched a new line of converged, preconfigured servers. The ProLiant Easy Connect servers let small businesses—and branch offices within larger organizations—tap the power of the cloud whenever circumstances dictate or growth opportunities present themselves. The first member the new family of managed hybrid servers is the compact HPE ProLiant EC200a. […]

When it comes to avoiding costly security breaches, a little computer security training can go a long way. And now, small businesses can help their employees rise to the challenge and effectively ward off cyber-attackers with a free security awareness program called Think Security First. Why should you take steps to improve small business data […]