Online Marketing |
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Facebook Boosting SMB and Job Seeker Digital Skills in 2018
By Pedro Hernandez | Posted November 19, 2017The social media giant upgrades its SMB and community outreach initiatives with plans to visit 30 US cities in 2018.... Read More >> -
Small Business Marketers Prioritize Social Media
By Pedro Hernandez | Posted April 07, 2017A majority of small businesses plan to increase their investments in social media this year, finds a study from... Read More >> -
Yes, Small Business Owners Need to Blog
Posted November 01, 2016Blogging is a great tool to build your brand, and it's even more powerful when the small business owner wields the... Read More >> -
Gearing Up for Small Business Saturday 2016
By Pedro Hernandez | Posted October 18, 2016As this year's Small Business Saturday quickly approaches, American Express offers loads of free resources to help... Read More >> -
Do You Really Know Your Customer?
Posted October 14, 2016Yes, you have customers. But do you really know them and what they need? Lou Altman talks about why truly knowing and... Read More >> -
Online Reviews & Customer Service—A Matter of Perspective
Posted September 23, 2016Customer service is all about perspective, and online reviews don’t really matter. Lou Altman explains why Read More >> -
Return Path Takes Guesswork Out of Email Marketing
By Julie Knudson | Posted August 29, 2016Return Path helps small businesses optimize and launch more effective email marketing campaigns. Read More >> -
How to Create Customer Relationships that Count
Posted August 26, 2016Learn how to develop authentic customer relationships. After all, your business success depends on customers. These... Read More >> -
Lead Validation Leads to More Sales for Small Business
By Pam Baker | Posted August 23, 2016Lead validation can help small businesses land more sales with less effort. Here's how to use sales lead validation... Read More >> -
5 Redirect Mistakes that Hurt Web Traffic
Posted August 19, 2016Struggling to drive traffic to your website? One cause could be an improper use of redirects. We look at five... Read More >> -
6 Ways Guest Posting Can Help Your Business Grow
Posted August 15, 2016Soliciting quality guest posts for your small business website can solidify your reputation, expand your sphere of... Read More >> -
Back-To-School Promotion Ideas for Small Businesses
By Vangie Beal | Posted August 10, 2016Need some help with your back-to-school marketing campaign? From retail shops to online tutoring, small business... Read More >> -
125 DIY Email Marketing Tips
By Vangie Beal | Posted July 11, 2016This massive list of DIY email marketing tips—packed with professional and practical advice—makes a... Read More >> -
How to Be a Successful Small Business Marketer
Posted June 24, 2016Want to improve your small business marketing skills? Start by studying the habits of successful marketers. It turns... Read More >> -
4 Easy Article SEO Tips to Boost Website Traffic
By Vangie Beal | Posted June 22, 2016Want to boost your website traffic? These easy SEO tips will help you improve article ranking in search results and... Read More >> -
How to Ship Baked Goods and Other Perishable Foods
By Jennifer L. Schiff | Posted June 20, 2016Delivering delectable treats to online customers is no piece of cake. Experts in packaging and shipping food offer... Read More >> -
6 Tips for Writing Effective Content
Posted June 10, 2016Don't let the content you write for your small business turn stale and ineffectual. Boost engagement with these six... Read More >>
