James A. Martin

About a year ago, I dropped my Voice over Internet Protocol (VoIP) phone service and went back to using a landline as my home office line. The cost savings weren’t enough to offset the frustration from the erratic audio quality of my VoIP service. Now, with the ability to make free calls directly from Gmail, […]

Want to transform your iPad tablet into a notebook computer? You could follow the lead of Japanese blogger, who gutted an old Apple iBook G3 laptop and replaced its screen with an iPad. Then again, that seems like a whole lot of work. But the quirky retrofit speaks to a larger trend: that iPad owners […]

It all started with Apple’s iPhone 4, and now Cisco’s upcoming Cius tablet plus a host of other devices, services, mobile apps and accessories — is part of a burgeoning mobile videoconferencing trend. Staying connected with clients, customers, colleagues and employees throughout the day – no matter where your day takes you — is crucial […]

Too often, the newsroom on a small business website — if there even is one — is a graveyard for old press releases. But a dynamic online newsroom can be an effective tool for reaching new and existing customers; helping your business be seen as a leader in its field; enhancing the perception of your […]

For the launch of his latest book Linchpin, best-selling author and marketing wiz Seth Godin completely bypassed traditional media outlets. Instead, he focused his marketing strategy on bloggers and other “online denizens,” who are “increasing in influence daily.” Godin’s marketing strategy might not be for everyone, but it would be hard to argue his point […]

Windows Live SkyDrive (Click for larger image). As small business people, we have it pretty good right now. We’re not talking about the economy, naturally. It’s still way too unsettling. We’re talking about small business technology. We have at our disposal an amazing arsenal of small business software. Many of these tools are sophisticated, easy […]

Picture you, soaking up the sun on a beautiful beach, an umbrella drink in one hand, a suntan-lotion-smeared paperback in the other. It’s summer, and you’re on a much-needed vacation. And then your BlackBerry starts buzzing. So much for getting away from it all. But let’s look at the bright side: Thanks to mobile devices, […]

Like practically every other form of communication, the Internet has transformed the press release. And small business owners who understand how the press release has evolved — and how to use SEO techniques within them — can help boost their bottom lines. Press releases used to be mailed or blasted over wire services to journalists […]

Looking for the best apps to transform your iPad from a cool mobile toy to a productive mobile tool? We’ve got your apps right here. These top five apps will help keep you and your business productive on the go. EnterpriseMobile Today has the complete run down.  

Is your small business Web site regularly attracting tons of new visitors who convert into customers? Excellent; take the day off, go to a movie, buy yourself a new gadget. You deserve to celebrate. But if your site isn’t getting the results you’d like, it’s time for search engine optimization. At a high level, SEO […]

Glisten is such a fabulous name for a smartphone, we’re surprised no one snapped up before. It’s a play on the word listen, of course, but it also conjures images of sparkling things — like your phone conversations, perhaps. Bravo to the folks at HP (NYSE: HPQ) for giving the iPAQ Glisten smartphone for small businesses […]

Increasingly popular among small businesses, notebook computers are more affordable than ever before. Still, you want enough horsepower to go along with that low, low price. EnterpriseMobileToday.com has the inside info on cheap laptops that still get the job done. The critical consensus on the best budget laptops is that there isn’t much consensus. When […]