Is Salesforce Too Complex for Small Business? - Small Business Computing

Is Salesforce Too Complex for Small Business?

Written By
Laurie McCabe
Laurie McCabe
Oct 5, 2012
1 minute read

Every business wants to increase its customer base, drive consistent growth and watch revenues soar. And cloud services can help small businesses work toward that goal by streamlining their operations. Salesforce.com is a leader in cloud services for businesses, and its roots are planted squarely within small business. Does that mean it still serves small business effectively?

Small business analyst Laurie McCabe of the SMB Group recently attended the company’s annual conference, Dreamforce, and comes back with her take on how well Salesforce is – or isn’t – doing two things: providing the tools to help small businesses grow, and clearly communicating what they can do for small business. She’s smart; she’s insightful. Go take a look at what she has to say.

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