Open Forum: When To Outsource Small Business Website Features
Jacob Gube cites 5 website features – ecommerce management, analytics, forums, site search and forms – and discusses who should outsource them and when and lists likely service providers for each.
“The term “offload” or “offloading” in information technology and computer science refers to the transfer of something from your system to an external system. In the context of websites, your system is your website (and your Web servers/Web host), and the external system consists of third-party Web services such as Google Analytics or Shopify.
Why You Should Or Shouldn’t Offload
There are advantages and disadvantages to having parts of your website catered to by third-party Web services. In order for you to decide what should and shouldn’t be on your system, let’s first talk about the pros and cons of website feature offloading.”
