Entrepreneur: Website Multimedia Made Easy
Author Dan Briody’s advice for adding multimedia to a small business website is a good place to start, but mostly broad and conceptual – eg. strike a balance, give users control, keep it short – rather than hands on an nuts and bolts.
“The Web has exploded into a spectacle of sites, sound and near-constant motion. But is all that flash and pizzazz right for your small-business website?
‘It all depends on your goals,’ says Jonathan Snook, a Web developer and author of a popular blog on Web design. ‘You really have to strike the right balance between flash and practicality.'”