Small Business Trends: Tips For Improving Website Content
Lisa Barone’s 12 writing tips for small business website content developers include identifying your goal, coming up with a ‘hook’ and thinking like a reader.
“Admit it: Sometimes you wonder if your content is really any good. Sure, you worked hard to write it, but you’re a business owner, not a professional writer. Are readers connecting with it? Do they understand what you’re trying to say? Is there an easy way for you to tighten things up and improve upon what’s already there?
Fear not, of course there is! Here are some tips to help you improve and write better content. It’s like 10th grade English without the fear of getting called on when you’re not paying attention.”