Small Business Trends: SMB Marketing 101 – Blog For Business
A quartet of recent items selling the merits of small business blogs, especially but not only sales and marketing blogs. One suggests sales reps should all be blogging to sell their expertise to prospects.
“Blogs aren’t just for personal journaling anymore. In fact, they may arguably be the most powerful marketing tool on the planet. Few marketing efforts will generate more leads at a lower cost. Of course, blogging is also a craft, so don’t expect miracles over night. Perhaps the best advice, as Bill Rice suggests, is to get started. See what blogging can do for you.
Tips for sales bloggers. Bill Rice insists there may be few more powerful sales tools for your small business than a sales blog. Just be sure you use it correctly. In this post, Bill gives some tips for turning blog posts into sales and bringing customers to you.” Better Closer