Roundup: A Hard Look At Social Media Marketing For SMBs

Small Business Trends: Roundup – A Hard Look At Social Media Marketing For SMBs

A Small Business Trends roundup of articles about social media marketing for small businesses. Some question the accepted wisdom that social media is a must for small businesses. Others offer tools and advice for those forging ahead.

Though the undeniable power of the space for marketing is well known to small businesses who have already started using it, other important aspects like customer service and something called “social commerce” are also about to get much more important. If you want an appraisal of what social media does and will mean to small business in the present and future, come along with us. We think you’ll find it interesting!

Facebook

Not every business needs Facebook? According to this article, based again on a survey showing 60 percent of businesses still have no Facebook page, some businesses (B2B and those concerned about negative publicity) don’t need FB and should probably stay away. Not exactly what we’re hearing from all B2B and reputation management folks. How about you? CBC News”