Small Business Trends: Online Influencers And How To Engage Them
Lisa Barone’s five types of influencers on the Web include social butterflies, thought leaders, trendsetters, reporters and everyday customers.
“Whether we’re talking about social media, content promotion or basic networking, it’s often advised that small business owners reach out, engage and connect with their “influencers”. But…who are these mythical people we’re supposed to be talking to all the time? What do they look like and where do they hang out? And why does no one ever tell us?
Well, today we will! As a small business owner, there are five types of influencers that you should be aware of and reaching out to on social media. Want to know who they are?”