Small Business Trends: Launching A New WordPress Blog: First Steps
Lisa Barone’s checklist for launching a WordPress blog includes: setting up an RSS feed, subscribing to your own feed, creating a favicon, changing your permalink structure and choosing WordPress plugins. (Don’t worry, she explains each one.)
“You’ve taken the plunge. You’ve finally accepted just how powerful a blog can be to your small business and made the decision to add a WordPress blog to your site. You’re even working hard cracking out some small business blog ideas that will help you build thought leadership, connect with potential customers, and answer common questions. Now what do you do?
Before you even write your first post there are few things you’ll want to knock off your To Do list on your brand new WordPress blog. Below are six simple tweaks small business owners can make to their blogs today to ensure they’re stepping out on the right foot and optimizing the findability of their blog to customers.”