InformationWeek SMB: How Twitter is Revolutionizing Business
The word ‘revolutionizing’ might be over-selling it, but this article, which includes a compelling case study of an entrepreneur inspired and enabled by Twitter, makes a strong argument for the micro-blogging site being a positive force – for at least some businesses.
“The buzzed-about social media platform presents a direct channel to customers, a launching pad for new projects and a sounding board for innovation.
Laura Fitton was a self-described “homebound mom with two kids under 2″ when she signed up for Twitter in 2007. Two years later, she’s at the vanguard of a new wave of Twitter-inspired entrepreneurs.”