PCWorld: How The Latest Browser Wars Affect The Rest Of Us
As browser and operating system makers fight it out over Web surfing features, users will feel some of the brunt – they may need to constantly upgrade to have access to all the features the Web has to offer.
“Web video without ads? No one would mind that. However, iPad users viewing the popular New York Times site are finding out that not having to sit through ads has a price– fewer videos to watch.
Here’s why: Apple won’t allow Flash based videos to run on an iPad. The Times and thousands of other sites use a media player called Brightcove to play those Flash-less videos. But without Flash, Brightcove can’t include ads, or the analytic tools that allow advertisers to measure the performance of ads, said Brightcove’s marketing chief Jeff Whatcott. And since ads pay the bills, the Times won’t post many videos on the version of its site tuned for the iPad.”