Small Business Computing Staff

By Quinton Alsbury Big Data may have started as a trend, but it has arrived in force and it’s here to stay. Technology and applications that help enterprises store, analyze and use giant volumes of complex data will be among the most disruptive this year. With more data than ever available to businesses, it’s easy […]

Group coupons can certainly attract more customers through your door, but some small businesses struggle with turning those group coupon customers into returning customers. However, with the right approach group coupons can be a worthwhile activity and a great tool to grow your business. Keep these small businesses tips in mind before and after using […]

— By Tamara Weintraub With all the things you need to do to keep your business successful both offline and online, there are bound to be a few things that fall through the cracks. Many small businesses focus on one specific marketing strategy like search engine advertising – in fact, paid search spending was up […]

Written by Pamela Springer Employees form the backbone of any business, and employee morale is a critical factor to a company’s growth and success.  Happy employees work harder, are more creative and care more about the company’s overall success. Here are three tips you can follow to boost morale at your small business.  3 Ways […]

Written By Brock Blake Several years ago, I had an eye-opening experience while in the midst of venture capital pitches and fundraising discussions for my company, Lendio.com. I remember one particular VC who ruined his chance of partnering with us right from the start when he said: “I don’t know how anyone can be a parent […]

By Mike Merrill Influencer marketing is typically a public relations tactic employed and executed by agencies with big budgets on behalf of their clients. However, as small businesses seek out cost-effective ways to reach a new audience, engaging online local influencers is a tactic worth considering. Brian Solis, the principal analyst at the Altimeter Group, […]

— By Anthony Lopez Do the words “healthcare reform” and “employer mandate” frighten you? If they do, you’re not alone. But what does healthcare reform really mean for small businesses today? And what will it mean for your bottom-line when the last of the big provisions of the law come into effect in January 2014? […]

–By Jamie Sutherland No matter what size or type of business you own, getting paid on time is critical to make your accounts-payable deadlines. Whether you’re a retailer buying and selling products, or a service agency employing contractors; all businesses require good cash flow management. If you don’t have cash coming in on a regular […]

Written by Michael Klynstra Most Project Managers understand that project success is directly related to a team’s ability to communicate easily, frequently and meaningfully. While there are plenty of project communication tools out there, they can be costly, require installation, training or seat licensing.  The good news is that these tools may not even be […]

In recent years, the work place has become more mobile than ever, and the mobile worker revolution is, in large part, the reason for the rise in Bring Your Own Device (BYOD) policies. The big idea is that through the use of cloud computing-based collaboration platforms, enterprise-class companies can save a great deal of money […]

Creating a keyword list for your PPC or search advertising campaign can be a challenge for any small business owner managing his or her own advertising. How long should your search keywords be? Should they be broad or specific? If you’re running your own Google AdWords or other search advertising campaign to promote your local […]

Building brand awareness is an important part of a complete Web presence for your small business. One effective way to build brand awareness is with display advertising. To help you get started with your display advertising strategy, we offer five key ways to optimize your campaign and drive more clicks and conversions from your prospects […]