Small Business Computing Staff

What is one small business marketing trend that is here to stay, even after the pandemic? To help small businesses navigate marketing trends in a post-pandemic world, we asked business leaders and marketing experts this question for their best advice. From boosting customer reviews to collaborating with influencers, there are several tips that may help […]

To help your small business better understand long-tail keywords, we asked SEO experts and business leaders this question for their best advice on long-tail keywords. From choosing target keywords for your market to writing about what people want to know, there are several things small businesses should know about long-tail keywords. Here are seven things […]

How do you use your CRM to get closer with your customers?  To help you use your CRM to get closer with your customers, we asked business leaders and marketing experts this question for their best tips. From optimizing user experience to prioritizing top customers, there are several ways you can utilize your CRM to […]

What is one thing a small business should consider when switching ecommerce platforms?  To help your business when switching ecommerce platforms, we asked creative business leaders and PR professionals this question for their best tips. From considering cybersecurity awareness training to URL and link structure, there are several things a small business should consider when […]

To help those looking to implement some basic cybersecurity practices, we asked tech experts and business professionals for their best cybersecurity tips. From implementing 2-factor authentication to securing a wireless connection, there are several things that may be helpful to know about creating a plan to implement basic cybersecurity practices. Here are ten basic cybersecurity […]

2020 was the year that the already enormous remote workforce took flight due to the coronavirus pandemic. And, in a not-so-surprising turn of events, that trend will continue into 2021 and beyond. As businesses work on perfecting their remote teams and cybersecurity and privacy threats continue to loom in the background, virtual private network protection […]

Automation can lead to the benefits every small business owner desires: increased productivity, shorter work weeks, and of course, more profits. With the advancement of technology, there are many opportunities for automation within a business. What areas of business are most beneficial to automate first? We asked business owners and technology professionals about the areas […]

As a small business, there’s no getting around digital transformation. Digital transformation has enabled small businesses to replace manual processes or older technologies by adopting new and improved digital offerings. If you think hard about how your business operated five years ago compared to today, you’d be able to identify all the areas that have […]

When people think of artificial intelligence, the first thing that probably comes to mind is highly complex robots that perform extraordinary tasks. It isn’t until you take a closer look at the technology we use on a daily basis that we realize AI is all around us! From the suggested products on Amazon to the […]

By Lou Altman If you don’t know your customers, how can you run a successful business? This question’s been on my mind recently. Let me give a real-life example. I used to live a dual life; I worked in financial services in Boston and also did a lot of yard work at my house. I […]

By Lou Altman How you view the world is mainly a matter of perspective. See the image below? Turn it 45 degrees, and the two people looking at it would agree that it doesn’t make any sense. Wayne Dyer said, “If you change the way you look at things, the things you look at change.” […]

By Kendall E. Matthews Can you name the top challenges facing small business today? According to the Small Business Report 2016 (a survey of 1,100 small businesses conducted by Wasp Barcode), hiring new employees ranks first followed quickly by increasing profits. [Learn how: Custom Apps Boost Small Business Productivity] While you can’t “tap an app” […]