It’s the busiest time of year for small businesses determined to cash in on the holiday season. Our experts offer up great small business marketing advice to help you spread the word about your products and services to your customers efficiently and effectively. Ecommerce-guide has the full story — fitting for both online and brick-and-mortar retailers.
Online sales during the 2010 holiday season are expected to reach $38.5 billion. According to the forecast from eMarketer, this is up 14.3 percent from 2009, and it also marks the second straight year of double-digit ecommerce growth. While research numbers differ slightly, forecasts by ComScore and Forrester also predict that holiday ecommerce sales will increase over last year.
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