5 articles written

Kathleen Goodwin

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Marketing

Four Ways To Liven Up Newsletter Content

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There's something about spring that makes us want to...
Marketing

Rise Above In-Box Clutter

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There's a growing crisis in e-marketing. You're a victim,...
Marketing

Three Ways to Grow a Subscriber List

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I recently lunched with a friend who is preparing...
Marketing

Six Ways to Grow a Subscriber List

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I recently lunched with a friend who is preparing...

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Marketing

Six Ways to Grow a Subscriber List

Kathleen Goodwin -
I recently lunched with a friend who is preparing to launch his first newsletter campaign. He had some questions...
Marketing

Strategy in Action: Listening to Readers

Kathleen Goodwin -
My goal for this column has been to pass along strategic marketing information on how the core e-newsletter capabilities...
Marketing

Rise Above In-Box Clutter

Kathleen Goodwin -
There's a growing crisis in e-marketing. You're a victim, so am I, and so is everyone else in the...
Marketing

Three Ways to Grow a Subscriber List

Kathleen Goodwin -
I recently lunched with a friend who is preparing to launch his first newsletter campaign. He had some questions...
Marketing

Four Ways To Liven Up Newsletter Content

Kathleen Goodwin -
There's something about spring that makes us want to start cleaning. In the spring, people clean out their closets,...

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