BarCamps Unite Businesses at User-Generated Conferences - Page 2

By Thor Olavsrud
  • Print Article
  • Email Article


Desktop-as-a-Service Designed for Any Cloud ? Nutanix Frame

Calling themselves Tour Guides, these companies have taken it upon themselves to support the efforts of BarCamps solving their biggest pain points, whatever they might be.

"In Boston, we sponsored the after-party because historically there was no one spot where people could connect after the event," said Michelle Riggen-Ransom, chief communications officer and co-founder of BatchBlue. "At other BarCamps, we'll lend whatever support is needed most whether that be leading sessions, buying attendees tacos or sweeping up floors post-party."

Kay noted that for BarCamp Portland 5 this weekend, a local brewing company donated all the beer and wine, but the organizers were having trouble finding the funds to provide food for attendees, so that's where BarCamp Tour stepped in to help.

Sponsors Stay Active

The common theme from all the sponsors, though, is that regardless of the form of support a BarCamp Tour sponsorship entails, they commit to sending company representatives to each event they sponsor to actively join in discussions on topics ranging from technology to marketing and everything in between.

"We're aiming for BarCamp Tour to be an alternative to traditional sponsorships," Kay said. "My opinion has always been: Don't ask me to pay money just to get listed on your event's Web site or t-shirt. Ask me to donate my time and my expertise. That will yield much more meaningful conversations and experiences for everyone involved."

BarCamp Tour started this year with a goal of sponsoring 10 BarCamps across the country. It sponsored MinneBar in Minneapolis two weeks ago, and is sponsoring BarCamp Portland 5 in Portland, Ore. this weekend (May 20-21). The next stop on the BarCamp Tour will be BarCamp Seattle in Seattle on June 26. Kay said the Tour will go on a brief hiatus in June and July, but will resume in August, though actual locations have not yet been announced. Kay said the Tour is in talks with people from Chicago, Philadelphia and Tampa Bay to sponsor their events. He also noted that BarCamp Tour is continually looking for new events with which to get involved.

"If you're passionate about something, tell us," he said. "We still need more submissions."

BarCamps that want to request a BarCamp Tour stop should go to the site and click "apply" or send a tweet to @BarCampTour explaining why your entrepreneurial community is bursting at the seams.

Thor Olavsrud is a contributor to SmallBusinessComputing.com and a former senior editor at InternetNews.com. He covers operating systems, standards and security, among other technologies.

Page 2 of 2

Previous Page
1 2
This article was originally published on May 21, 2011

Get free tips, news and advice on how to make technology work harder for your business.

Learn more
You have successfully registered to
Enterprise Apps Daily Newsletter
Thanks for your registration