Small Business Labs' Steve King responds to recent negative articles about Twitter, suggesting that small businesses need to take a balanced view: Twitter isn't a silver bullet but is right for some.
Mashable associate editor Erica Swallow offers five ways to liven up your small business Twitter stream to attract and hold followers.
Our podcast promo provides all the details you need to take part in our first mobile commerce Twitter chat. Listen in…and learn.
Twitter is a powerful small business marketing tool, and we've got 10 Twitter tips to help you build a formidable Twitter following.
Leyl Master Black of the website Mashable offers seven tips on how to save time on Twitter to ensure you have the time to do it well.
Twitter is a great way to build rapid word-of-mouth about your small business ecommerce website. These three tools make it easy to automate your Twitter time.
Small Business Trends makes the case for Twitter is a crucial marketing tool for SMBs. It rounds up links to seminal articles and posts about how businesses can use the microblogging site.
Could this be a way to reach your customers? Twitter has unveiled a new e-commerce site that offers followers specials on partners' products.
The New York Times demystifies Twitter, the insanely popular micro-blogging site, and explains how companies can use it in marketing.
The new micro-blogging site has features geared to business. It's designed to foster work team collaboration.
The New York Times makes the case that Twitter has become more useful as a result of new features announced at a recent company conference.
If Twitter and Facebook aren't quite good enough, create a do-it-yourself social media site just for your brand. It's what the big boys do.
Now that we have the Facebook security/privacy concerns taken care of (see earlier story), how do you make your new Facebook site more businesslike? Here's how.
Business intelligence market leader SAS has introduced a product that allows businesses to monitor and track their brands on social media sites.
After much speculation about ads, licensing deals and souped-up enterprise versions, Twitter debuts its promoted tweets platform, giving businesses’ tweets a prominent position on the site.
A smallbiztechnology.com blog post about the power of well-designed e-mail marketing campaigns. (That's e-mail marketing, not spamming.)
InformationWeek sings praises of business tweeting.
Sure, social media can help your small biz grow - but beware the pitfalls.
For SMBs who still don't 'get' Twitter: a primer on why they should be using it.
Social search is the next feature Google plans to bolt on to Gmail. What will it do for small business marketing?
How to use Twitter effectively for business? Emulate these folks.
SMBs should take note and gear their online marketing accordingly.
Gmail doesn’t just join the social networking fray — it aims to tame it.
Could Google's new Buzz social media service have applications for business. PC Magazine's Eric Griffith says yes.
Google is reportedly on the point of rolling out new features to its Gmail Web mail service that will make it behave more like a social media site, giving users the ability to show their availability status and, eventually, integrating YouTube and Flickr.
If you make time for it and know your stuff, you can chat your way to more Web traffic. But as this primer from Entrepreneur magazine makes clear, you can also waste a lot of time on social media marketing with little to show. The article offers tips on how to avoid rookie mistakes.
Social Media Today blogger Maggie McGary sounds a warning about the vulnerability of company pages on Facebook because such pages are linked to the individual who initially posts them.
Social Media Today blogs about mistakes many retailers have made in adopting social media for marketing too early and without enough thought and consideration about how to use it well.
Ubiquitous AllBusiness blogger TJ McCue explains what a tweetup is - an online brainstorming meeting using Twitter - why they can be useful and how they should be set up to deliver maximum benefit.
CIO.com's Kristin Burnham with startling anecdotes and tips on how to control and manage the online reputation created for you or your business by when you use social media tools.
Small Business Trends blogger Zane Safrit warns social media newbies that they can't just dabble and expect to see results. It takes commitment and persistence.
Socialmediatoday's Albert Maruggi blogs about how and why social media can help small businesses generate sales leads.
Allen Moon, Director of Marketing at the Internet Marketing Center, offers tips on how small businesses can exploit the growing use of smartphones in e-marketing.
Social media are neither a panacea or a pandora's box according to this advice from SocialMediaToday blogger Rena Bernstein. Small businesses need to tightly integrate new and old marketing techniques for best results.
Quick previews from Smallbiztechnology.com of new technology geared for small businesses.
InformationWeek's John Soat says, "the social media category is primed to emerge as the most significant business enabler since the Internet itself." Here he offers seven keys to success with social media.
Get the word out about your business via Twitter. These tips on using the service may well help you retweet your way to more customers.
These five inexpensive, Web-based strategies can help you reach new customers and increase sales.
Small business owners explain how to create a positive impression – or counter a negative one – using Facebook, Twitter and social media.
Like blogs, Twitter offers a new way to market products, promote sales and boost revenue — if you Tweet right, that is.
