Social Media: The Shape Of Things To Come

Location-based marketing, the rise of non-YouTube online video platforms and marketing campaigns by mobile text message are among the trends Star Hall predicts will be important in the year ahead.

"Just when you thought you had Twitter down, a basic understanding of LinkedIn and you finally know how to upload a video to YouTube, I present my take on social trends that are on the horizon next year. From plug-ins to location-based marketing initiatives to the move to higher bandwidth, there's change afoot in the world of social media.

I've compiled these 10 trends from my own observations, the opinions of my fan base online and other experts. Consider this a starting point for what to incorporate in your own social-media strategies in the New Year."