Build Your Own Social Media Site

'Technology therapist' Jennifer Shaheen shows you how to plan and begin developing a custom-built social media site for your small business.

"Building a social website isn't the same as adding social elements to a website. You're not just plugging in a widget to your website to show the streaming newsfeed from your blog. If your business model is focused on building a social website, what does this mean from a development point of view?

Features and Functions: Whether you're building an online magazine or a social network for your business, the most important thing to do before you start building is to outline your features. What do you want your users to be able to do? What information will be available to the public and what information will be private? What functions do you need to put in place to protect your data?"