How Twitter is Revolutionizing Business

Published on: 01-Mar-10
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InformationWeek SMB: How Twitter is Revolutionizing Business

The word 'revolutionizing' might be over-selling it, but this article, which includes a compelling case study of an entrepreneur inspired and enabled by Twitter, makes a strong argument for the micro-blogging site being a positive force - for at least some businesses.


"The buzzed-about social media platform presents a direct channel to customers, a launching pad for new projects and a sounding board for innovation.

Laura Fitton was a self-described "homebound mom with two kids under 2" when she signed up for Twitter in 2007. Two years later, she's at the vanguard of a new wave of Twitter-inspired entrepreneurs."

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