Website builders have come a long way in recent years, but GoDaddy is taking things a big step further with a new tool that allows users to launch fully fleshed-out small business websites on their iPhones, Android phones and other mobile devices.
Acknowledging that not all small business owners are email marketing professionals and may not “what to write or who to send it to,” Tsai noted that GoDaddy’s email campaign tool automatically incorporates attention-grabbing content into promotional emails – just review, (optionally) edit and hit send. Mirroring their GoCentral sites, marketing emails sent by the platform are mobile-responsive as well, he reminded.
Similarly, the GoCentral Online Store simplifies setting up an online store, complete with product listings with up to 10 images each, payment processing, Apple Pay support, shipping and inventory management. To improve the chances that visitors will reclaim their abandoned carts, the system can send automated reminder emails.
