KineticD Merges Cloud Storage, Remote Access for SMBs

By David Needle | Posted April 15, 2010

Sometimes the value of innovation isn't so much about brand-new technology as it is about combining features in new ways. Such is the case with KineticD, a new service aimed at small- and mid-sized businesses that combines cloud-based backup storage with features similar to GoToMyPC and others that let people access files on their desktop from remote locations.

The service is made up of two main features: The KineticSecure storage service is designed to let people easily backup, access, share and recover online digital assets using either a Windows PC or Mac client. The company said it differs from other backup services with its patented "Continuous Backup" technology that immediately detects, encrypts and automatically saves incremental changes, including open files such as Outlook e-mail files and "always-on" servers such as Exchange.

For example, if a backup of one of Outlook's notoriously large .PST file is interrupted, the service picks up where the interruption left off rather than starting over.

The KineticD Web Portal, part of the cloud-based service, provides ready access to recover multiple files, versions, folders and/or systems with what the company said is "just a few mouse clicks."

The new KineticExtend lets customers securely access applications, files and devices on their PC from another PC anywhere there is an Internet connection. The company said the service is designed to make it easy for IT support professionals and service providers to securely access a customer's desktop without the complication of a Virtual Private Network (VPN) or having to physically visit the client system.

"We've always had the goal of giving more service for less to a price-sensitive SMB market but also provide enterprise-level capabilities, which started with the continuous backup service we launched in 2003," KineticD CEO Jamie Brenzel told InternetNews.com. "The companies we're going after don't have IT departments."

Until this week, KineticD had been known as Data Deposit Box. Brenzel said the name change better reflects the broader scope of its new offering.

IDC analyst Brad Nisbet said KineticD is tapping SMBs' growing need for secure and flexible cloud-based backup solutions designed specifically for them.

"Many SMBs are gravitating towards storage-as-a-service to leverage the ease and cost savings, and today the cloud is useful for more than just storage," Nisbet, program manager for IDC's Storage and Data Management Services, said in a statement. "Solutions like KineticD also provide an ideal collaboration platform for businesses to leverage the abundant content stored there to share knowledge and improve productivity."

The KineticD cloud-based service, including storage and KineticExtend, is available now for a monthly fee of $2/GB, which allows for unlimited users and computers. The company offers a free trial at its Web site

David Needle is the West Coast bureau chief at InternetNews.com, the news service of Internet.com, the network for technology professionals.

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