More articles by "James A. Martin"

Small Business Mobile Point of Sale Systems: The Pros & Cons

Investigating Square, PayPal Here, or other mobile POS card reader and app service? Good or bad, here's what you need to know.

What SMBs Need to Know About Ever-changing SEO

In the face of Google's frequent search algorithm changes, how can small business owners and marketers keep their websites ranking well in Google?

The Pros and Cons of Microsoft Office for iPad

In late March, Microsoft finally released native Office apps for iPad. But do the benefits outweigh the drawbacks?

10 Tips to Rev Up Slow Business

When business slows down, it's time to get creative. Here are 10 surefire ways to get the money flowing again using technology, marketing savvy, and good old-fashioned networking.

7 Small Business SEO Tips to Avoid Google Penalties

In the post-Panda/Penguin world, how can you ensure that Google doesn't hit your small business website with penalties? Three SEO experts offer tips and best practices.

Guest Blogging is Dead. Long Live Guest Blogging

Google's Matt Cutts recently pronounced that guest blogging for SEO is "done." But SEO experts say there are still plenty of reasons to accept and write guest blog posts.

Why 2014 May Be the Year to Buy a Chromebook

Google's Chromebooks have come a long way since their introduction nearly three years ago. Here's why you may want to buy one as a second computer, and why you wouldn't want one as your only laptop.

Can an iPad Air Replace a Laptop?

Some say Apple's latest full-sized tablet, with its powerful processor and ultra portability, negates the need for a laptop. But you might not want to ditch the laptop just yet.

Can Small Businesses Make Money on Google Helpouts?

Google's recently launched service connects experts with consumers who need their help. Is this a golden opportunity for small businesses or yet another online marketing distraction?

Small Business Marketing With Vine and Instagram Video

Short-form Vine and Instagram videos let you connect with customers in ways other small business marketing tools can’t. Learn how easy it is to get started.

Google Author Rank: What Small Businesses Need to Know

Google Author Rank could give your content a big lift in Google's search engine rankings. Here's the back story, and what you need to do to take advantage of this important new ranking factor.

Content Marketing Tips for Small Businesses

Content marketing is the hot topic among digital marketers this year. We look at why and how small businesses should use it to attract targeted customers.

Top 10 iOS Apps for Small Businesses

We picked 10 outstanding iPhone and iPad apps that can help you keep your small business going when you're on the go.

Top 10 QR Code Marketing Tips for Small Businesses

Here's the 411 on QR codes, along with examples of how companies are using them and tips to help small businesses make the most out of QR code marketing.

Top 10 Small Business Tips for Effective Landing Pages

How to create landing pages that do what they're designed to do: convert prospects into customers.

A Guide to Pinterest for Small Business

Here's a quick-start guide to the hot social media network, plus 12 tips to make the most out of your Pinterest presence.

Social Media Tips for Small Businesses

We look at examples of small business social media success stories, plus offer ways to make the most out of your social media efforts.

Mobile Security: Do iPhone Apps Pilfer Your Contacts?

Some iPhone and iPad apps rummage through your address book and collect the information – and they do so without your permission.

3 Money-Saving Tips for Buying Mobile Gadgets

As the holiday shopping clock winds down, we've got three tips to help you get the best deals on mobile devices.

Top 10 LinkedIn Tips for Small Business

Is your target audience more business than consumer? These social media tips can help you maximize your presence on LinkedIn -- the social network designed for the B2B crowd.

Top 5 Facts to Know About Mobile SEO

The mobile Web is booming. Is your website ready for mobile SEO? Does it even need to be? We've got five facts you need to know.

Top 5 SEO and Social Media Tools for Creating Web Content

Give your small business marketing efforts a boost with these free and affordable tools for creating optimized content for blogs, websites and social media networks.

Online Reputation Management: Top 10 Tips for Small Business

We look at 10 ways to use SEO tactics and social media channels to protect your brand online.

5 Things Small Businesses Should Know about Klout

These five tips can increase your Klout score and help you use social scoring to target influencers.

How to Build a Small Business Website with WordPress

After the initial setup, you can easily update and add new content to your small business website -- no fancy footwork or IT degree required.

6 Cool and Comfortable iPad 2 Cases and Bags

You won’t have a problem carrying your iPad 2 in comfort and style -- while keeping it safe -- if you choose one of these six iPad accessories.

Top 10 Small Business SEO Tips for Link Building

We talk to SEO experts who show you how to use links the right way to help your small business website rise in search result rankings.

Top 20 Finance iPad Apps

We run down the best small business apps for managing, making and tracking your money right from your iPad.

10 Tips to Grow Your Twitter Following

Twitter is a powerful small business marketing tool, and we've got 10 Twitter tips to help you build a formidable Twitter following.

Web Marketing: 10 Tips to Optimize Your Google Places Page

As a local business owner, you want people to find your store easily. A Google Places page helps them do that, and we've got tips to help you make the most of this local Web-based search resource.

Are Contract-Free Mobile Phones a Better Deal?

Pay-as-you-go and prepaid mobile smartphone plans can save you money over two-year contracts -- but there can be drawbacks.

The Top Mobile Trends of 2011

Nine is the magic number for small business mobile trends in 2011. From tablets, smartphones and social media, these nine mobile computing trends will help small businesses stay competitive and to engage customers in the coming year.

Small Business Mobile Tools: Top 5 iPad Cases

Love your iPad enough to take it to work? Then you need a case that's both functional and protective. We unwrap the five best covers.

Top 12 Tools for Small Business Travel

Small business travel can feel like it takes years off your life. But we've got 12 tools and products to make your trip easy and organized as possible -- TSA rules notwithstanding.

Top 10 Small Business SEO Tips for YouTube Videos

Our small business SEO expert shows how to optimize your YouTube videos for maximum business benefits.

Top 10 Tips for Successful SMB Facebook Pages

The best time to post updates, why you should use SEO keywords in your posts and 8 other awesome tips to help get customers to 'Like' your small business Facebook page.

Virgin Mobile MiFi 2200: A Wi-Fi Hotspot for SMBs

If you travel for your small business, even if only sporadically, Virgin Mobile's MiFi 2200 portable hotspot helps you stay connected on the road. Our mobile expert lists the pros and cons.

6 Tips on Buying a Small Business Camcorder

Small businesses can make a big splash on YouTube. Our guide to buying a camcorder will help you tap your inner Spielberg and create a small business marketing masterpiece.

Mobile GPS Review: Garmin Nuvi 3790T

A GPS is a terrific mobile device for small business road warriors. And while there's a lot to like about the sleek and sexy Garmin Nuvi 3790T, sometimes it's a bit too slow.

How to Use Gmail to Make Free VoIP Calls

Move over, Skype. Google's Gmail lets you make free VoIP calls directly from the inbox, and you can call anyone's landline or mobile, whether they use Gmail or not.

5 Tools to Turn an iPad into a Notebook PC Alternative

Add these five essential mobile tools to an iPad, and you'll have a viable, lightweight alternative to traveling with a notebook computer.

Mobile Videoconferencing Arrives

Get ready to add videoconferencing to your bag of mobile computing tricks thanks to the latest smartphones and tablet PCs. We look at what's here now and what's coming soon to a smartphone near you.

Small Business SEO: 10 Ways to Optimize an Online Newsroom

We've got 10 marketing strategies to help you turn your small business newsroom into a dynamic portal for your industry. And yes, that's a good thing.

Small Business Marketing Strategy: Cultivating Bloggers

A positive relationship with an influential blogger can do your small business a world of good. Here's a five-step marketing strategy you can follow to cultivate bloggers in your industry.

Top 10 Small Business Collaboration Web Tools

Whether you need to schedule meetings or share, store and sync documents, it's never been easier or cheaper for SMBs to get the job done, thanks to collaboration Web tools. Here's our pick of the best.

Top 10 Tools for a Mobile Office

With the summer vacation season coming, now's the time to get your mobile apps, mobile tools and mobile devices together.

Small Business SEO: How to Optimize Press Releases

Incorporating small business SEO strategies into your company press releases extends the life of your news, makes it easier for journalists to find and drives potential business to your Web site.

Mobile Tools: The Top 5 iPad Apps for Business

Apple's iPads are flying out the door even faster than the iPhone's initial debut. If you're planning to justify the expense, here are the five best apps to help you put that toy, um, mobile device to work.

Top 10 Free Small Business SEO Tools

If you want to drive traffic -- and customers -- to your Web site, then you need search engine optimization. These 10 tools will make your small business SEO campaign easier and more profitable.

HP's Glisten: A Solid, Unremarkable Windows Mobile Smartphone

If you need a mobile device that works with the AT&T network, the Glisten makes a decent smartphone choice. But its largely commonplace features won't lure anyone away from Verizon or Sprint.

Cheap Laptops: Critics Pick the 5 Best

Your notebook computer budget's tight, but that doesn't mean you want a piece of…well, you know. Critics across the Web weigh in to help you buy the best notebook PC for less than $800.

Three Reasons to Keep Your Small Business Blog

Search engine optimization is among the benefits small businesses can realize from blogging.

Top 5 Small Business Smartphones

There’s a confusing array of smartphones (not to mention service contracts) to choose from, but these top five mobile phones will keep you in the know while you’re on the move.

Small Businesses Mobile Trends for 2010

We look at the mobile technology trends that could change both how you work on the go and how you engage with customers in the coming year.

SEO Tips for Small Business: How to Get Good Links

If you want people to find your business online, it takes more than good keywords. It also requires reputable sites linking to your Web site. Our SEO expert shows you how to build solid links for better search results — and more customers.

SEO Tips: How to Increase Traffic With Keywords

James Martin shows a few simple keyword tips to help you drive more traffic to your Web site.

Search Engine Optimization: SEO Tips for Small Business

Incorporating SEO into your Web site strategy will help potential customers find your business and boost your bottom line. Jim Martin walks you through the basics.

Video Conferencing for Small Businesses

Meet face-to-face with far-flung clients and co-workers without ever leaving your office. Yes, small biz finally enters the age of video conferencing.

A Buyer's Guide to Time-Tracking Software

Whether your livelihood depends on billable hours or you just want to get a handle on multiple projects, time-tracking software can help you be more focused and precise. Here's what you need to know before you buy.

Mobile Finance: Tracking Money on the Go

A smartphone and the right software can help you keep your fingers on your company's financial pulse — no matter where your work takes you.

Tech Trends and Products to Watch in 2008

In terms of technology, 2007 will inevitably be remembered as the year the iPhone debuted. But which tech products and trends for 2008 might capture small business owners' imagination? We look at three contenders.

A Road Map to Portable GPS Systems

With a portable GPS, you can get there from here. We look at various devices, features and prices to keep you driving in the right direction.

Travel Planning on the Web

When budgets are tight and travel's a must, you can save on the bottom line by planning ahead. We look at a bunch of travel sites to help you chart your next business trip.

Paperless Office? Get Real

Reducing paper can help you save money and improve collaboration. But the path to paperless isn’t always smooth.

Five Reasons to Start a Small Business Blog

Blogs can help a small business both expand its reach and stay close to its customers. But there are some caveats to keep in mind.

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